Brand Strategy
& Design

We help justice-focused nonprofits show up as serious as the work they do.

Strategic Messaging

Youe messaging is the foundation everything else is built on. We work with you to define what you stand for, who you serve, and how to talk about it in a way that funders, donors, and your team can rally behind.

Includes Identity Statements, Core Values, Tagline, Brand Voice, Problem & Solution, Programs/Services, Positioning, Target Audience, Calls to Action, Elevator Pitch

Restore NYC brochure design — Liminal nonprofit client

Visual Identity

Your visual identity has to carry your message across every touchpoint. We build a visual system that earns credibility with funders and recognition with the people you serve.

Logo Design & Evolution, Color Palette, Typography, Photography & Imagery Guidelines

Lift Up the Vulnerable annual report design — Liminal nonprofit client

Website Design

Your website is where most funders and major donors form their first impression. We design sites that are purposeful, fundraising-focused, and built to move people to act.

Fundraising-Focused, Custom Design, Visual Appeal, Mobile Responsive, User-Friendly Navigation, Fast Load Times, Interactive, Secure and Accessible

NPower website design — Liminal nonprofit client
NCVAN website — Liminal nonprofit client

Graphic Design & Communications

Ongoing design and communications support that keeps your brand consistent and your audience engaged across every channel.

Annual Reports, Fundraising Collateral, Slide Decks, Email Marketing Strategy, Email Templates, Social Media Assets, Copyediting

Restore NYC website design — Liminal nonprofit client

Campaign/Event Comms & Design

We name and theme fundraising campaigns, then create the graphic design assets that bring them to life across digital and print.

Theme & Messaging, Multichannel Campaign Materials, Campaign Landing Pages, Slide Decks, Online Donation Platform, Peer-to-Peer Fundraising Strategy

Activate phase — launch your brand through website and campaigns

Website Hosting & Management

Fully managed WordPress hosting and maintenance, so your site stays secure, fast, and ready to fundraise.

Managed theme and plugin updates, site uptime monitoring, premium plugin access, content and image updates, Core WordPress updates, plugin testing. 

Flexible Pricing for Where You Are

We offer engagement options that match where you are now and where you're trying to go. Whether you need a defined project or an ongoing partnership, there's a clear path forward.

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Get a Full Team for the Cost of One Hire

For the cost of one staff hire, you get a whole marketing and comms team that already knows nonprofits, without the learning curve, overhead, or turnover.

THE LIMINAL ADVANTAGE

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WHY LIMINAL?

We work the way nonprofits actually need agencies to work.

Messaging First

Most agencies start with design. We start with the message everything else is built on.

We've Sat in Your Seat

We have led nonprofits, raised the money, and built the brands. Now we help others do the same.

Embedded Expertise

You get a full nonprofit comms team integrated with your staff to extend your capacity.

FAQs

Questions we commonly hear from nonprofit leaders considering our work.

Do you need a stronger brand to scale your impact?

Starting with a strategic brand foundation, we help you elevate your credibility, engage a broader audience, and expand your impact in the world.