Messaging that actually says what you mean.
We help nonprofits find the words that move people. Clear, compelling messaging that drives your brand, fuels your fundraising, and brings your mission to life.
From "It's Complicated" To Clarity
Our messaging process starts with one simple thing: listening. We dig in with your team, your donors, and your people to understand what really drives your mission forward.
Through thought-provoking questionnaires and honest conversations (yes, the fun kind), we uncover the language that clearly defines who you are, what you do, and—most importantly—why it matters.
At the end of the journey, you’ll get a powerful Core Messaging Guide—a strategic, beautifully crafted document that becomes the foundation for everything: your website, fundraising campaigns, grant writing, internal comms, onboarding, and even that moment when your board member has to explain what you do at a dinner party — and they'll get it right this time!
Because when your message is clear, everything else gets easier.
A Strategic Approach
We help nonprofits build brand strategies that are clear, compelling, and unmistakably you. Together, we’ll shape a voice that reflects your values, vision, and the real impact you’re making.
Your Path to Clarity
Your work is incredible. Let’s make sure people actually get it. If you’ve ever thought, “We could raise more if people really understood what we do,” or stared down a grant app wondering how to explain your impact—we’ve got you.
A Proven Process
Our process is tested, refined, and built for real-world nonprofit life. Every step is intentional—and yes, actually useful. We guide you through brand discovery and deliver messaging that’s built to inspire action, not just admiration.

Making Nonprofit Messaging Less Meh Since, Like, Forever
We’ve helped mission-driven teams ditch the jargon, find their voice, and actually get people to care. Less acronyms, more clarity, more supporters, bigger partners, more “let’s do this”—that’s kind of our thing.
Nailing Your Core Messaging is Vital to Utilizing AI Effectively
If you want AI to produce compelling content, you must first train it to understand who you are, what you do, why you do it, who you serve, etc.
When we work with nonprofits to develop a comprehensive Core Messaging Stack, this strategic document becomes the foundation for everything they write — especially when using an AI language model like ChatGPT.

Core Messaging Offerings
Basic Core Messaging
What's Included:
- Why Statement
- Vision Statement
- Mission Statement
- Core Values
- Tagline
- Problem & Solution Statements
- Narrative (About Us)
Starts at $8,000
Comprehensive Core Messaging
What's Included:
- Why Statement
- Vision Statement
- Mission Statement
- Core Values
- Tagline
- Brand Voice & Personality
- Problem & Solution Statements
- Programs/Services Descriptions
- Central Characters in Your Story
- Positioning
- Target Audience
- Calls to Action
- Narrative (About Us)
- Elevator Pitch
Starts at $12,000

If Your Brand Could Talk, Would Anyone Listen?
We’ll help you clarify your marketing, communications, and fundraising so your brand actually sounds as good as your mission is.
Reach out today—and take the first step toward a brand that connects, converts, and makes people say, “Wait… why haven’t we heard of you before?”