Every organization will eventually face a transition period—what we call “liminality” or “liminal space.” These moments of uncertainty can stem from internal shifts, like leadership changes, or broader upheavals, such as cultural shifts, economic downturns, or political turbulence.
Right now, nonprofits across the U.S. and beyond are bracing for significant changes. With growing concerns over funding freezes, significant cuts mad to USAID, and an unpredictable political landscape, many organizations find themselves in a state of liminality.
The structures and strategies that once worked may no longer be effective.
The uncertainty is real—but so is the opportunity.
Periods of transition, while uncomfortable, can be incredibly powerful. When the old ways of operating no longer serve your mission, you have a chance to redefine your path with renewed focus.
However, rushing to “fix” the discomfort without fully engaging in a transitional process can lead to missed opportunities and short-sighted decisions.
The Three Stages of Liminal Space
Liminality is not just a phase to endure; it’s a structured process that, when embraced, can lead to clarity and transformation.
When faced with change, every organization will benefit by embracing and engaging in these three stages:
1. Separation: A major shift—whether external or internal—forces a departure from the familiar. This moment of disruption can be unsettling, but it is also an invitation to step back, reassess, and open yourself to change. We are in this moment now!
2. Margin (or Transition): This is the uncomfortable “in-between” space where old ways no longer work, but the new path isn’t yet clear. Here, external guidance becomes crucial. Seeking mentors, advisors, peers, or consultants who have navigated similar transitions can provide the perspective and insight needed to move forward.
3. Reaggregation: After deep reflection and intentional change, you emerge with a new sense of purpose and direction. The clarity gained from the liminal process fuels creativity, strengthens your identity, and aligns your organization’s messaging with its authentic mission.
Why This Matters Now
In times of political and economic instability, the instinct is often to retreat—to tighten budgets, minimize risks, and avoid change. But history has shown that organizations willing and able to adapt in times of uncertainty don’t just survive—they emerge stronger.
This moment could be your organization’s opportunity to refine its mission, strengthen its messaging, and build resilience. But navigating liminal space effectively requires guidance.
Those who embrace this process don’t go it alone—they seek wisdom from those who have been there before. Whether through consultants, mentors, or strategic advisors, having the right guides can make all the difference.
Use this season of change to build something stronger, clearer, and more impactful than ever before.
Keep up the good work. Be willing to adapt. Endure.
— Bill & Todd
P.S. If you need help with core messaging, visual branding, website design, or graphic design, our experienced team is here to help you with your mission. Schedule a Free 30-minute Consultation with our founders.
P.S.S. If you are interested in learning more about Liminal Theory, check out these books which serve as source materials for the concept:
- The Ritual Process, by Victor Turner
- The Rites of Passage, by Arnold van Gennep
With growing concerns over funding freezes, significant cuts mad to USAID, and an unpredictable political landscape, many organizations find themselves in a state of liminality.
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